Home

The Korea Herald

Latest news

Most Popular

  1. 1

    Contentious grain bill put directly to plenary meeting for vote

    Contentious grain bill put directly to plenary meeting for vote
  2. 2

    Yoon's approval rating plunges to all-time low

    Yoon's approval rating plunges to all-time low
  3. 3

    Will tug-of-war between doctors, government end soon?

    Will tug-of-war between doctors, government end soon?
  4. 4

    Climate impacts set to cut 2050 global GDP by nearly a fifth

    Climate impacts set to cut 2050 global GDP by nearly a fifth
  5. 5

    Trilateral talks acknowledge ‘serious’ slumps of won, yen

    Trilateral talks acknowledge ‘serious’ slumps of won, yen
  1. 6

    [KH Explains] Hyundai's full hybrid edge to pay off amid slow transition to pure EVs

    [KH Explains] Hyundai's full hybrid edge to pay off amid slow transition to pure EVs
  2. 7

    North Korea removes streetlights along cross-border roads with South

    North Korea removes streetlights along cross-border roads with South
  3. 8

    Russia's denial of entry of S. Korean national unrelated to bilateral ties: Seoul official

    Russia's denial of entry of S. Korean national unrelated to bilateral ties: Seoul official
  4. 9

    Farming households dip below 1m for first time in 2023

    Farming households dip below 1m for first time in 2023
  5. 10

    S. Korea votes in favor of Palestinian bid for UN membership

    S. Korea votes in favor of Palestinian bid for UN membership
소아쌤

Amorepacific spins off tea brand Osulloc

By Yonhap

Published : Aug. 20, 2019 - 20:22

    • Link copied

South Korean cosmetics giant Amorepacific Corp. said Tuesday that its premium green tea brand Osulloc will be launched as an independent entity this year to boost its value.

Osulloc will begin independent business activity starting on Oct. 1, the company said in a regulatory filing.
 

(Yonhap) (Yonhap)

The move is part of efforts to reinforce Osulloc's brand image as a premium organic green tea brand, the company said.

"Osulloc will solidify its brand as a leading premium tea brand through efficient and responsible management," Suh Heok-jae, CEO of Osulloc, said in a press release.

Since Amorepacific's late founder Suh Sung-whan began the green tea business in 1979, the company has focused on developing green tea fields on the southern resort island of Jeju. Osulloc has won numerous international awards and operates the country's largest green tea museum on the island. (Yonhap)

 

 

 

 

More from Headlines