Most Popular
-
1
1 in 3 Koreans live alone, family types becoming diverse
-
2
Korea, Japan finance chiefs vow to tame rampant FX market volatility
-
3
US 'incredibly concerned' about suspected NK-Iran military ties
-
4
K-pop group's manager dismissed for setting up spycam in theater dressing room
-
5
K-pop singer lost consciousness after being hit by foul ball, cancels show
![[Today’s K-pop] BTS pop-up event to come to Seoul](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=644&simg=/content/image/2024/04/17/20240417050734_0.jpg&u=)
Return to the past with modern twist at Seoul Design Festival
By Im Eun-byelPublished : Dec. 14, 2018 - 15:17
“Newtro” has emerged as a trend in the fashion and design industries here. A combination of “new” and “retro,” the concept mixes trends of the past with fresh interpretations.
And an ongoing event rides on that wave. The Seoul Design Festival taking place at the Coex Convention and Exhibition Center in southern Seoul caters to those who want to swing back to the 1980s or 1990s, with a new, creative twist.
And an ongoing event rides on that wave. The Seoul Design Festival taking place at the Coex Convention and Exhibition Center in southern Seoul caters to those who want to swing back to the 1980s or 1990s, with a new, creative twist.
The festival’s overall theme is “Young Retro: Design Reversing Back to the Future.” Designs on display have been inspired by the past, but they are more than just retro.
Around 217 interior, furniture and craft brands are participating in the event, setting up booths to display their products and design identities.
One of the brands is Oimu, an abbreviation of “Oneday, I met you.” The design studio aims to bridge the past with the present. It hopes to remind people of the value of secondary industries that are struggling.
The studio’s representative design products are matchboxes, erasers and pencils -- products not used much these days -- with modern designs for decorative purposes.
Another graphic design studio, Ordinary People, is introducing its signature product, Daily Calendar. As many people use calendars on mobile devices these days, daily calendars are considered to be products from the past.
The studio was intrigued by how daily calendars enable a user to feel the day’s start to end. Aiming to make people realize the value of each day, it designed the Daily Calendar with 365 graphics for each day of the year.
Manufacturing, IT and service firms with strengths in design are also participating in the event.
The 17th Seoul Design Festival continues through Sunday, and the entrance fee costs 10,000 won per person. For more information, visit www.seoul.designfestival.co.kr.
By Im Eun-byel (silverstar@heraldcorp.com)
![[KH Explains] Hyundai's full hybrid edge to pay off amid slow transition to pure EVs](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=652&simg=/content/image/2024/04/18/20240418050645_0.jpg&u=20240418181020)
![[Today’s K-pop] Zico drops snippet of collaboration with Jennie](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=642&simg=/content/image/2024/04/18/20240418050702_0.jpg&u=)